A couple of years ago, I was retained to help a struggling business regain its profitability. After six days, I told the CEO that the problem was not sales-related. The problem was too much overhead and debt. The CEO disagreed with my assessment – and to my great relief my contract was quietly terminated. The company went out of business eight months later.
Running a debt-free business is probably contrary to everything that you have ever learned. And you might wonder why you should do it.
Every business needs to use software to help maintain and run its’ processes. However, sometimes people get lost in the truth that the software is just tool created by people – Humans.
When there are situations that require some creative or (dare I say) even logical thinking, I am often perplexed when I hear the words “Well that is what the computer says.”
Here is why software alone does not lift your business:
If you think about a problem that you have in your business I can guarantee you that there is a solution out there, a technology or whatever that will help you better leverage your time, energy and your money – Affordably.
Many businesses today are using ebooks to share information with the public, their clients and their potential clients. Ebooks let you share your expertise on a subject with people who need and want that information. They have very little printing or distribution costs. In other words, ebooks can provide amazing benefits to your business with just a small time investment.
Your clients, fans and followers will benefit from your ebook because it: