Many businesses today are using ebooks to share information with the public, their clients and their potential clients. Ebooks let you share your expertise on a subject with people who need and want that information. They have very little printing or distribution costs. In other words, ebooks can provide amazing benefits to your business with just a small time investment.
Your clients, fans and followers will benefit from your ebook because it:
Nearly every day when I log into LinkedIn, I have connection requests waiting for me. Some are from readers but most of them are from total strangers. They all say the exact same thing:
“I’d like to add you to my professional network on LinkedIn.”
It baffles me that everyone is not customizing their invitations. However, maybe your problem is not finding motivation—it is finding what to say.
Here are some templates for LinkedIn Invitations, so you will have the right words. Of course, you will need to adapt them to your own situation.
In my many years of being in the workforce I have been through a number of acquisitions and closings. It is a rough time for everyone. It is hard to stay focused when you are worried about if you will have an income in a month. We all have bills to pay and many of us have families to take care of, but in times like this it is important not to lose your head.
So here’s what happened to me last week. On Monday morning at 7:00 am I arrived at my largest client’s office just like every other day for the past 18 months. I put my key in the door and it did not turn. Now sometimes the door stuck but this felt different. It was still a bit dark out so I pulled out my IPhone, turned on the flashlight and saw a shiny new lock.
Strategize – What are Your Goals?
It is important to understand what your business goals are both short term and long term. As you start to build and grow your online presence you should always be asking yourself how each of your efforts online are helping you take a step towards your business goals. Write Them Down!
That way when you are checking back on what you are doing online; the way you are spending your time, creating social profile and joining online communities you want to make sure so that it is helping you move forward.