I made the same mistakes as many entrepreneurs when I started businesses in the past. Even though I was warned by mentors and I knew better, I still somehow let myself get too wrapped up in the details instead of growing my audience and client base. Today I work with entrepreneurs who have made it past the startup stage but somehow continue to fall into the some of these entrepreneurial traps that hold their business growth back.
Here are a few things to avoid whether you are just getting started or been in business for awhile now:
LinkedIn groups are by far the most powerful aspect of LinkedIn. Hands down. I have seen people become thought leaders in their niche all around a single LinkedIn group. I spend a lot of time in LinkedIn groups and have learned a bit about maximizing their potential as conversation-starters.
There Are Three Parts Of Any LinkedIn Post. Use Them All.
Many businesses today are using ebooks to share information with the public, their clients and their potential clients. Ebooks let you share your expertise on a subject with people who need and want that information. They have very little printing or distribution costs. In other words, ebooks can provide amazing benefits to your business with just a small time investment.
Your clients, fans and followers will benefit from your ebook because it:
So you took the leap and started your own website. Perhaps you have had a website for awhile and are ready to start making it relevant. Nevertheless at some point you either paid someone or spent precious time teaching yourself. Whichever path you took to get your website launched you made an investment. Now you are challenged with getting people to read, engage, comment and even buy on your content. Taking a website from zero to a few hundred or even a few thousand visitors a month is not easy, but it’s eminently doable — as long as you recognize a harsh truth about the Internet: