On this day exactly one year ago I decided that I would start writing a blog about my experiences working in and with businesses. Now setting that Goal was rather simple. I just decided that I would write a blog that would go out every Tuesday. However, having a goal and making it happen are two different things. It is actually much harder than I ever imagined and I had to develop new habits. One year later I have achieved things and grown in ways that I never even imagined was possible. All because I set a goal and did the work.
So here are some things to keep in mind as you set goals for yourself:
So you took the leap and started your own website. Perhaps you have had a website for awhile and are ready to start making it relevant. Nevertheless at some point you either paid someone or spent precious time teaching yourself. Whichever path you took to get your website launched you made an investment. Now you are challenged with getting people to read, engage, comment and even buy on your content. Taking a website from zero to a few hundred or even a few thousand visitors a month is not easy, but it’s eminently doable — as long as you recognize a harsh truth about the Internet:
Some businesses and professionals have achieved great success including myself, using Twitter as a promotional tool; however, it must done artfully. I have learned that Twitter users tend to respond well to articles. It is important to tweet content on a consistent basis.
You need to be pro-active. You need to be creative.
You need to use great marketing when you are tweeting about your content.
Growing an email list is important because, much like your website, it’s one of the very few communication platforms that you own and connects you directly to your audience.